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Digital marketing and transformation taught in English (Double degree master’s programme with Abertay University, Scotland)
3/28/2024 ... , search engine marketing, social media advertising, email marketing, use of chatbots, influencer marketing, and mobile technology in marketing.
The main objective of the Master's programme in Digital Marketing and Transformation is to prepare highly qualified specialists for ...
Copyright and related right
6/16/2020 ... works of architecture, as well as advertising paintings, maps and drawings.
Exclusive right
The direct authors of copyrighted works, as well as their successors, are granted certain fundamental rights. They are the holders of the exclusive right to use the work ...
Scientific publications in periodicals
9/10/2021 ... собственост», 2016 г.
‘The course „Advertising as an intellectual property“, EIPTN, Sofia, 4-5 July, 2016
“IP research for business education”, Florence, Italy,2016, Conference proceeding book
„Географското означение – средство за идентификация на бизнес субекта като ...
Publication Ethics
12/21/2022 ... publisher is committed to ensure that advertising, reprint or other commercial activity will have no impact on editorial decisions.
Networking with other publishers
The publisher shall assist the Editorial Board in communications with other journals and/or ...
Topics
3/13/2023 ... – status and prospects
2) PR, Produceting, Advertising
3) Logistics and supply chain management
4) Transport in the global economy
5) National and regional security
6) Tourism business
Reports on other topics will also be accepted, subject to the requirement of originality and belonging ...
№ ДДВУ 02/70
12/12/2012 ... OOD was established in 2005 as PR agency, advertising, organization of special events, promotional activities, seminars and workshops, media planning and buying. It has large and successful experience in organizing and
carrying out projects in different areas of PR and advertising and ...
Specialities
9/11/2012 ...
Advertising Management specialization
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International Economic Relations
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International Economic ...
Management Skills Development Center
6/25/2020 ... Relations and Customs Policy 10. Marketing, Advertising and Business Communications 11. International Tourism 12. Economics of Transport 13. Company Business and Management 14. Property Management 15. Industrial Energy ...
International Economic Relations
8/28/2012 ... , Management of Changes, Advertising in The International Business, International Foreign Currency-Financial Institutions, Financial Accountancy, Insurance in The International Business, Audit, Stock Exchanges, Systems
of Standards in the International ...
History
2/3/2012 ... , etc.; in marketing and advertising agencies; to operate in third sector organizations;
to carry out an independent production and publishing activity.
Form of training: regular/full-time.
Duration of training: 4 years (8 semesters) ...
Specialities
6/23/2017 ... , political, marketing, advertising, and opinion research).
CONTENT OF TRAINING
KNOWLEDGE, SKILLS AND PROFESSIONAL COMPETENCES
Sociology training is in line with the practices in leading foreign universities but also has a specific advantage ...
News
26 results found
Association SpiritsBULGARIA Announced the Launch of Competition for Digital Advertisement Campaign on Responsible Alcohol Consumption for Students of UNWE
2/9/2024 ... competition for digital advertising campaign on responsible drinking of alcohol by young adults entitled When and How Much?. The competition is open to students currently studying at UNWE, either individually or in groups. It is recommended that teams ...
Round Table Conference on the Role of Universities, Business, Politics and High Schools to Attract Young People to Tourism Was Held at Our University
1/23/2024 ... , Head of the Tourism and Advertising Department in Velingrad Municipality introduced the attendees to the work of the municipality with young people willing to engage in tourism and emphasized on the active cooperation they have with Aleko Konstantinov ...
The New Faces of the UNWE Prospective Students Campaign 2024-2025
1/17/2024 ... the Prospective Students Campaign will be the faces for advertising and informational materials and the UNWE ambassadors who will represent the University in the upcoming meetings with high school pupils and their parents.
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The New Deans of the Faculties at Our University
1/15/2024 ... , joint research, collaborative publications and common advertising and image activities.
According to Prof. Dr. Nadia Mironova the achievement of the objective should be measured by: the number of enrolled students; the number of participants in the Managing bodies of UNWE and out of it; the total publishing ...
Five UNWE Students Are among the Winners of the Huawei Technologies Bulgaria Scholarship Programme
1/17/2024 ... Entrepreneurship and Presiana Cholakova, specialty Advertising Management, are among the winners of the scholarship programme of Huawei Technologies Bulgaria.
Prof. Dr. Tsvetana Stoyanova, Vice-Rector for Institutional and Business Cooperation and Student Policies of the UNWE took also part in the ...
UNWE Participated in the First Meeting of Bulgarian Universities with Prospective Students from the Republic of North Macedonia
12/15/2023 ... of National and World Economy opened a stall ат the advertising event of the universities in the Republic of North Macedonia organized by the Ministry of Education and Science /MES/ at the suggestion of the Embassy of the Republic of Bulgaria in Skopje, our Consulate in Bitola and the Cultural Information ...
Dual Master’s Degree Programme in Digital Marketing and Transformation taught in English between the UNWE and Abertay University, Scotland, Is Already Accessible
7/31/2023 ... Media Manager
Entrepreneur and Business Owner
Advertising Specialist
Marketing Research Analyst
For more information, please contact us at + 359 885 531 937.
APPLY NOW
...
Students from the UNWE Knew about the Specifics of Gaming Industry
5/31/2023 ... the students the process from the development and advertising of the game online to its arrival on the phone of the respective gamer.
"In the recent years the gaming industry, and in particular mobile gaming, has developed very rapidly and has managed to become the most remunerating and ...
UNWE Opened the First University Start-Up Office Along with the Presentation of Ideas to Cope with Climate Changes
5/23/2022 ... innovation and creativity."
Spasimir Tsvetkov, digital advertising specialist at start-up company ATOP: "We will be happy to be useful and help in the development of the Start-Up Office."
Along with the opening of the University Start-Up Office, it was also held the joint event of the UNWE and Junior ...
The Rector Awarded an Honorary Plaque to the World Expert in Intellectual Property Vladimir Yosifov
7/15/2021 ... companies very rarely use the services of Bulgarian advertising agencies. There also has an intellectual property which should be protected and assessed", said Mr. Yosifov. In addition to the honorary plaque, he also received a jubilee coin "100 years UNWE".
Since 1981, Vladimir Yosifov has ...
8th International Scientific Conference for Undergraduates and Doctoral Students on the Infrastructure: Business and Communications
4/18/2019 ... . The media should generate incomes and they come from advertising. Over the last ten years the quality of the news has changed and the serious employers look for opportunities to advertise in the investigative media, said the Doctoral student.
The undergraduates and Doctoral students were awarded ...
Google Ads Certification Course
7/31/2018 ... for students to know about the dynamically developing advertising platform of Google - Google Ads.
Google Ads Acaemy, Spasimir Tsvetanov
Google AdWords Academy was opened by Prof. Dr. Hristo Katrandzhiev, Head of the Marketing and Strategic Planning Department (in the picture below) ...
Academic Lecture by Assoc. Prof. Dr. Alexander Hristov on the Marketing, Shopping, Malls and Happiness
4/3/2018 ... . Prof. Hristov outlined that in the marketing, advertising and public relations should be done lots of changes to become closer to people. The marketing should be more authentic, humanistic and to inform better. It should also contribute to the improvement of experience during the shopping to enhance ...
Round Table Conference: Bridging the Gap between Education and Labour Markets Needs
3/15/2018 ... deal of them supports Bulgarian education only for advertising reasons. If we want to have professions in the future we should prepare citizens who look to the future, outlined Mr. Dimitrov.
Mr. Veselin Dimitrov
The time has proven that societies could adapt themselves to the new ...
Team from the Speciality International Economic Relations Won the Grand Prize in the Contest As Bernays
11/28/2017 ... and Inna Borisova from the speciality Marketing and Advertising Management with their mentor Prof. Dr. Boyan Durankev and Kamelia Besova, Karina Azizyan and Desislava Seferova from the speciality Marketing with their mentor Chief Assist. Dr. Elena Kostadinova.
The awarded ...
Round Table Conference on The Development of Sustainable Business Models of Publishing in The Internet
4/26/2017 ... . Prof. Borisova. It is on the third place after the advertising and software industry but it is important because it forms the so called national written cultural heritage of our country.
Assoc. Prof. Borisova (on the left) is commenting the issues of publishing industry
Over the ...
The World in The Chaos of Social Media Commented in His Lecture The PR Expert Maxim Behar
2/23/2017 ... because now they are directed to the online advertising which is cheaper and more commensurable.
Attendees at the public lecture
The whole burden is removed in the social media, continued the lecturer. Today we are friends with people we even do not know and this kind of ...
Information Meeting with Students on The Erasmus+ Programme for The Academic Year 2017/2018
2/14/2017 ... at the UNWE, speciality Marketing with specialization Advertising Management presented ESN Bulgaria – international volunteer non-governmental non-profit organization recognized by the European Commission for its official partner in the promotion of programmes for student mobility and international ...
Public Lecture on The Rotation Chairmanship of EU Council in 2018 - National Engagement with European Dimension
5/11/2016 ... pledge for our country as “an advertising shop-window”, the role of the rotation chairmanship for applying the so called “community method in search of unions and cooperation”, etc. H.E. Xavier Lapeyre De Cabanes reminded that the Bulgarian ...
Open Doors Day at The UNWE
4/15/2016 ... prospective students watched the advertising video about the UNWE, visited the conference halls, the Center for Documents Reception, Test Center, UNWE Library. They had an opportunity to obtain additional information from the students of UNWE who had made information ...
GoogleAdwords Certification Course
3/30/2016 ... of speciality Marketing as well as Advertising Campaign Media Planning for Master students of speciality Marketing, specialization Advertising Management.
Assoc. Prof. Dr. Hristo Katrandzhiev, Deputy Head of the Marketing and Strategic Planning ...
Public Lecture on The Role and Place of Innovations for The Business Development
3/22/2016 ... Mincheva. She explained how the bank advertising had become more aggressive in the battle for clients. On the other hand it provides more security for consumers because there are more regulations.
About the business environment in Bulgaria Tsvetanka Mincheva assured that ...
Meeting-Discussion on The New Marketing and Modern Consumer
2/25/2014 ... instrument, the interaction culture-advertising.
Assoc Prof. Blagoev during his presentation
The lecturer explained also the new technologies impact in the total complex of the e-marketing, made a comparison between the classical and electronic ...
Students Met with The Employers from More Than 30 Leading Companies during The Days of Career
11/22/2012 ... Finance, Insurance, Marketing and Advertising and Clients Service Sectors. The Forum which is traditional for the university, for the first time was organized
by the JobTiger jointly with the Inter-University Center for Career Development and the Students Council, ...
Two Days Seminar on The Intellectual Property Management in The Advertising Industry
11/10/2012 ... Property Management in the Advertising Industry gathered together at the Large Conference Hall eminent scientists and professionals. The Forum is organized by the World Intellectual Property Organization (WIPO) and the Center for Intellectual Property of UNWE. ...
Experts Stated Their Arguments “For” and “Against” The ACTA
3/15/2012 ... Film Industry, Software Industry, Advertising and Multimedia Industry, independent producers, etc. The majority
of attendants stated in details the disputable issues concerning the International "Anti-Counterfeiting Trade Agreement - АСТА" signed on January, ...
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