Prof. D.Sc. Lyubomir Stoykov Presented His New Book Public Communication and Media Morphoses

About his new book Prof. D.Sc. Lyubomir Stoykov outlines: "I have sought to integrate central and significant arrays of media and communication dynamics over the past decades. My aim is to present leading features and key changes in public relations and the media world that have taken place as a result of shifts in social tectonic plates as well as due to the social networks, social media and their inherent digital toolkit".