The University Will Partner with Forbes Bulgaria

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The UNWE will partner with Forbes Bulgaria, announced the Rector Prof. Dr. Dimitar Dimitrov and Yordan Mateev, Managing Director of Bulgarian Business Media Ltd. - the publisher of Forbes magazine in Bulgaria - following the signing of a Memorandum of Cooperation.

During the meeting Prof. Dimitar Dimitrov presented the University and outlined the main challenges facing the higher education today - the declining number of students and the necessity of transformation and adaptation to new realities. He emphasized that the UNWE actively develops its relations with the business community through various initiatives and business academies, as well as its partnerships with the secondary education: “We organize numerous competitions, contests and internship programmes. The business community more often comes to us and we provide various opportunities for students to show their talents. Over the years, the profile of our lecturers has also changed - in addition to being theorists, they are practitioners closely related to the business world. We have established a Startup Hub that encourages our students to think in large scale and the University is now largely digitized”, noted the Rector.

Yordan Mateev outlined that the University looks much more modern today compared to when he was a student himself: “The University feels like a livelier and different place. I remember the days when we used to stand in line for administrative services and today I see a tremendous progress". In his view, the UNWE and Forbes Bulgaria share a similar mission, as both institutions work to advance the society through knowledge and inspiration: “We don’t just convey information; we tell stories and make what you teach through theory in the classroom more accessible." He also commented on the changes the media has undergone in recent years, including the integration of Artificial Intelligence into the workflow: “Today we implement many projects with Artificial Intelligence. It is a challenge because, on one hand, we cannot fully trust it, and on the other - we must use it while trying to find a balance in these new technological solutions. All of this is interesting and exciting". In conclusion, Yordan Mateev said: “We want Bulgarians to be more knowledgeable and successful. For us, this memorandum is an important step toward implementing this mission. The entrepreneurship and success are key words for us - along with the knowledge and inspiration that form the foundation of our content".

The Coordinator for the implementation of the Memorandum on behalf of UNWE is Assoc. Prof. Dr. Alexander Hristov, Vice Dean for Quality and International Cooperation of the International Economics and Politics Faculty and on behalf of Forbes Bulgaria the Coordinator is Mirena Ivanova.

Assoc. Prof. Dr. Alexander Hristov, Prof. Dr. Tsvetana Stoyanova, Vice Rector for Institutional and Business Cooperation and Student Policies, Yordan Mateev, the Rector Prof. Dr. Dimitar Dimitrov, Assoc. Prof. Dr. Svetla Boneva, Dean of the International Economics and Politics Faculty, Mirena Ivanova, Marketing Director at Forbes Bulgaria /from the right to teh left/

The purpose of the Memorandum is to foster long-term and mutually beneficial cooperation between the two parties, with the aim of supporting the achievement of common goals and initiatives in the fields of education, professional development and the relations between the academic community and the media sector. Under the Memorandum, the parties will cooperate by exchanging information and promoting significant events, initiatives and activities organized by the UNWE and Forbes Bulgaria. It is envisaged that the students will be informed and encouraged to participate in internship programmes, public initiatives and events related to the media activities. At the same time, representatives of Forbes Bulgaria will be able to participate as lecturers, consultants and speakers in lectures, seminars, conferences and other academic events organized by the University. The Memorandum stipulates that teh UNWE lecturers and experts will participate in consultations, analyses, studies and other professional activities of the media outlet within the scope of their expertise and where there is mutual interest. Through this partnership, both parties will promote the exchange of knowledge, practical experience and professional expertise, as well as the implementation of joint initiatives that contribute to the student development and the strengthening of the relation between the education, the business and the media.

Globally, Forbes, the world’s largest business media brand, has 43 editions in 69 countries and 31 languages, including the Bulgarian edition of Forbes. Its mission is to promote the entrepreneurship by providing people with the knowledge, resources, inspiration and relations necessary to them to achieve success. The media shares the philosophy that the free enterprise is the foundation of happiness and prosperity. The media’s operations in Bulgaria are structured as a social enterprise. The publisher of Forbes Bulgaria is Bulgarian Business Media Ltd. which is owned by the Foundation for Promotion of Entrepreneurship /FPE/. The Foundation is a non-profit organization registered for the public benefit.