Addressing Wicked Problems Using New Business Models
Author: Irene Henriques
Abstract
Wicked problems such as climate change cannot be addressed by a single economic or government actor. A collaborative approach that seeks a system-level, holistic approach to explaining how firms, government and other actors can convene to solve wicked problems is necessary. My essay seeks to challenge business model researchers to take a more holistic approach by increasing the number of actors in the business model ecosystem to co-create the knowledge necessary to deal with wicked problems.